Your relationship marketing expert

Since 2012, I have been designing and refining marketing programs, achieving success by building strong relationships, analyzing data, and collaborating with marketing teams to create effective relationship marketing channels within brands. I understand the crucial role relationship marketing plays in the overall marketing strategy and have the experience to navigate and optimize these channels. I don’t view relationship marketing in isolation, but rather as an integral component of a broader strategy that drives long-term brand success.

I spent the first part of my career developing skills and knowledge in various aspects of digital marketing, such as PPC, SEO, programmatic display, affiliate marketing, paid social, and more. Because of this, I have the strategic understanding and background to know how affiliate works in conjunction with all other marketing channels. In 2020 I honed in on relationship marketing, where marketing relationships are most important, where you can find your potential customers at a high rate of return with minimal risk, and in a way that is authentic to your brand. It’s what the future of marketing was 15 years ago, and will be what the future of marketing is now, and I am learning and growing with it.

I live in the Pacific Northwest with my wife and four sweet kids. When I am not building and optimizing marketing programs, you will find me serving our local church, browsing for a new pair of Air Jordans, or on a road trip with my family.

Christian Alexander Consulting

Why brands love working with me

“Christian is a true self-starter with an exceptional breadth and depth of digital performance marketing. He brings a rare mix of productivity and ambition along with a wealth of knowledge in display media, comparison shopping, affiliate marketing, paid search and analytics and exudes positivity and a willingness to help his team at all times. He is extremely organized and capable of taking on large projects and is quite a fast learner. I would not hesitate to work with him again.”

—Lisa

 

I’ve had the pleasure of working with Christian, and I can say that his work ethic and expertise in affiliate program management are top notch. He has a knack for identifying the right partnerships and optimizing strategies to drive real results. What really stands out is his ability to balance attention to detail with big picture thinking, and ensures programs run smoothly and hit key objectives. Beyond that, Christian’s collaborative approach and positive attitude make him an absolute joy to work with. Highly recommend him for any affiliate or partnership management needs!”

—Karim Dagher, Wellblūm